Thesis Direction

I've been thinking about what design's role in preventing air pollution. As we discussed earlier, the goal is to raise awareness. How can design raising awareness? By positive or by negative attitude? By fear or optimism? Which one is working better?

So I think I would like to discuss on the relationship between fear, humor, and graphic design by a campaign for improving air quality.

The questions I would like to discuss are:

• How can design impact on people's fear of health?
• How can design make fun of the issue?
• How graphic design can work with or against fear?
• How can design raise questions of fear and humor?
• What rules can be followed?
• Which one is working better? fear or humor?